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25 Sep, 2024

Alignable vs. LinkedIn: Which Platform is Best for B2B?

As you most likely know already, B2B networking has become essential for driving business growth. Relying only on in-person meetings or old-school methods is no longer enough to build partnerships. Digital platforms have now opened up fresh opportunities for business-to-business (B2B) connections, providing a much wider reach and powerful tools to engage with others. Alignable […]

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23 Aug, 2024

How to Choose the Right LinkedIn Campaign Objective for Your Business

When it comes to your LinkedIn campaign objective, it’s important to ensure your ad budget delivers real results. Whether you’re aiming to build brand awareness, drive traffic to your website, or generate leads, setting clear objectives that align with your business goals will help you make the most of your LinkedIn ads. This is particularly […]

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11 Aug, 2024

Using linkedin groups for b2b marketing 101

In B2B marketing, finding the right channels to connect with potential clients and industry peers is crucial. LinkedIn Groups are an often overlooked but highly effective platform for driving meaningful business relationships and generating quality leads. While many professionals use LinkedIn to build their networks, few fully realize the potential of LinkedIn Groups for enhancing […]

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05 Aug, 2024

How to build a LinkedIn network?

In the digital era in which we live, being present on social networks is essential to building a network of contacts and enhancing our professional opportunities. LinkedIn, being the platform par excellence for establishing work relationships, not only allows us to build a network of contacts but also to automate various actions to optimize our […]

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02 Aug, 2024

Skyrocket Your B2B Website Conversion Rates

One of the very important challenges for B2B companies in general is turning website visitors into loyal customers. While attracting traffic is essential, converting that traffic into leads and sales is what truly drives business success. This is where B2B conversion rate optimization comes into play – it allows businesses to fine-tune their websites for […]

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23 Jul, 2024

Advanced LinkedIn Ad Targeting Strategies

LinkedIn ad targeting is essential for businesses aiming to reach a professional audience with precision. This approach not only improves ROI but also ensures that your marketing efforts are directed toward individuals most likely to engage with and benefit from our LinkedIn automation, optimization, and ad formatting services. Read on and discover all the options […]